Every year in the lead-up to Valentine’s Day, jewellery store attendants are swamped – helping men and women to find the perfect gift for their significant other. The problem is, there is no one size fits all approach to Valentine’s Day gift buying, which can make it harder and harder every year to come up with something your partner will like.

Unlike anniversaries, there are no milestones that dictate the gift to buy, so you have to use your discretion and rely on expert jeweller advice. Fortunately, this guide can help you on your mission to buy the perfect Valentine’s Day gift – be it next year or in the years to follow.

  1. Casual or a Gesture

The first thing to consider is how serious your relationship is. If you are new to the dating scene, you don’t want to go overboard with a diamond necklace or something that costs thousands of dollars. In that first year of a relationship, one of the best Valentine’s Day gifts you can buy is an affordable set of birthstone earrings or a personalized charm for their bracelet or necklace. The goal is to keep it casual and relaxed – especially when your relationship is fresh.

  1. Momentous Occasion

If you and your significant other have been together for many years, then you might be past the box of chocolates and a cheesy card stage. Instead, you might be thinking about long-term commitment and “sealing the deal” so to speak.

If you plan on popping the question this Valentine’s Day, then you are going to need a lot of help from a jewellery store attendant to pick out the perfect ring from the selection of engagement rings. Set yourself a budget, have an idea of ring size and create a Valentine’s Day you’ll never forget.

  1. Long-term Commitment

If you are in a long-term, committed relationship but you are already married or are not quite ready for that step, then it doesn’t mean you can’t still buy a valuable and romantic piece of jewellery. Instead of a ring, you can buy charms for bracelets, beautiful diamond earrings, or even a breathtakingly beautiful necklace your loved one will never want to take off.

When you go to the jewellery store, you may also like to ask about engraving options. You can write something sweet that your partner will cherish forever.

You have plenty of time to prepare for Valentine’s Day, but it’s important not to leave it until the last minute. Work out a budget, establish the standing of your relationship, then head to your local jewellery store. A stunning piece of jewellery will put you in your partner’s good books for months to come!